Sam Morril on Building a New Hour, AI in Film, and Comedy's Legends
High-Level Overview
Comedian Sam Morril visits Joe Rogan on the day his new Netflix special, Incorrect, comes out, and the two settle into a long, loose hang that keeps circling back to the craft of stand-up. Morril has just returned from two and a half weeks of shows across Europe and is already grinding out a new hour, a stage of the job he describes as miserable and humbling. Around that spine the conversation wanders wherever curiosity takes it: how Europeans see Americans right now, why handwriting helps memory, artificial intelligence in film and in dating, the Kennedy assassination, serial killers and mob hitmen, pandemic-era comedy, the feuds and generosity of comedy legends, and a long run of favorite movies.
The tone is relaxed, dark-humored and often crude, with whiskey poured midway and plenty of morbid detours that the two acknowledge and then try to pull out of. Rogan's producer Jamie regularly pulls up articles to check or feed whatever they are talking about. The conversation flows like a late-night comics' table: shop talk, then a tangent, then a story, then back to shop talk.
Table of contents
The Discussion Explores:
- Touring Europe as an American comic and how crowds differ from country to country
- The painful process of building a new hour after a special, and how comics write
- Morril's two film projects and his dislike of AI-made movies
- Rogan's worries about rogue AI agents, robot companions and a future without rejection
- Power and ego, the Kennedy assassination, and why true crime and mob stories fascinate people
- Comedy during the pandemic, from rooftop shows to glass barriers
- Rodney Dangerfield, Johnny Carson, Chris Rock, joke theft and what makes a great bit
- Classic films, a cult-built theater Rogan nearly bought, and invitations he turns down
Deep Dive into Main Ideas
Europe, American baggage and how crowds laugh
Morril says he spent two and a half weeks performing in cities including Lisbon, Athens, Zagreb, Milan, Berlin, Stockholm and Copenhagen, and that the shows were great even though the mood toward Americans is cool. In Copenhagen he saw street merchandise mocking the American president as a baby demanding Greenland. A single friend trying to meet women in Berlin a year earlier found that announcing he was American went badly, and Morril jokes that the safer line is to say North America. Rogan adds that comedian Ron White felt open hostility in Switzerland.
On stage, Morril found English comprehension excellent and audiences eager. He has a theory about the Balkans: "people who are just in wars love to laugh." Both men have noticed that European crowds laugh very hard and then stop abruptly, without the rolling energy of an American room, and Rogan recalls a fellow comic being thrown by it; he suspects processing a second language plays a part. Morril says that in Milan a run of jokes would end in polite applause, like a 1980s talk-show audience, and that a comic has to adjust expectations.
That leads to a riff on Scandinavia: how the descendants of Vikings became some of the most peaceful, generous societies, how Finland held off much larger enemies, and how Poland and Finland stay on guard about Russia today.
Building the next hour
Morril says he never enjoys a special coming out. The moment one is taped he is sad for months, because he is back at the Comedy Cellar following younger comics with a killer fifteen minutes while he tries untested material and walks off wanting to quit. He is now touring with roughly 25 to 30 new minutes and will cheat with a little from the special. The week before, he did seven shows, one in Los Angeles and six in San Diego, because, in his words, "I just have to keep talking until I hate myself to make this joke better." Both describe the same sawtooth pattern, where an act grows to 25 minutes, shrinks to 17, grows again and gets cut back. Rogan keeps a folder of bits that never found a home, which he calls orphans.
They compare tools for generating material: spin-the-wheel and suggestion shows, crowd work that feels brilliant in the moment and dies when converted into a written bit, and a trick they attribute to Louis C.K., opening with the closer from your last special so that the new material has to measure up. Morril writes everything by hand on pads and types it up only as a backup; Rogan thinks handwriting sticks because forming each letter is slower and more deliberate than thinking. Morril prefers to write sober but likes nights out that he cannot control, saying "you get your stories drunk and you write sober." Later he adds that he creates best when his stress is low, and that walking around unfamiliar European cities opened the floodgates. He likes assignments too, such as a show that forced him to write topical jokes, because a constraint gets a writer out of his own head.
Tangents: fraternities, strange syndromes and close calls on the road
A mention of accepting drinks from strangers leads Morril to say he was drugged at a college party after taking a drink he believes was meant for a woman, and that a friend with him was affected too. Neither man has any affection for fraternity hazing; Rogan says he went to college mainly so he would not have to tell people he was not going, and thinks a disciplined person can now get a full education online.
They watch clips about foreign accent syndrome, in which people report suddenly speaking with a different accent after an illness or injury. Both are openly skeptical and joke that the people in the clips are faking; Jamie notes that roughly 200 cases have been documented. Other detours cover a professional dominatrix Rogan once interviewed whose powerful clients paid to be humiliated, which Rogan reads as a release valve for men who are always in control, and a long, joking look at penis transplant surgery, including why donor testicles are excluded on ethical grounds.
Morril also tells how a horror film saved his life. Touring in a van with his opener Gary Vider, he was awake at three in the morning watching The Substance when the driver fell asleep and drifted off the road; they were alert enough to shout. Rogan's tip for drowsy drivers is a wet washcloth with ice cubes rubbed on the face every few minutes. They talk about how casually people trust other drivers, and why neither likes bikes or motorcycles in city traffic; Morril mentions a comedian friend who died after being hit while cycling.
Morril's movies and the case against AI filmmaking
Morril has two films in motion. One is a buddy comedy with his longtime friend Mark Normand about two liquor salesmen, which he says now has the director of Super Troopers attached and which he hopes will shoot early next year after a delay. The other is a fake tour documentary that he paid for himself after years of watching projects sit in development, including a show with actor Brian Cox that did not sell. He says his agents offered to raise money and he decided that would take three years. The mockumentary features many comedians, among them Andrew Santino as his agent, Stavros Halkias as a private detective, Dave Attell, and Jim Gaffigan as an arms dealer, along with actress Lauren German and former football player Julian Edelman. He says he has sold it to Netflix for release early next year.
When Rogan notes that fully AI-generated films are starting to appear, Morril says he hates it. Part of what he loves about movies is knowing that blood, sweat and tears went into them, and that the stories behind productions like The Godfather and Chinatown are almost as good as the films. He is dismayed that a screenwriter he admires speaks openly about using AI, and contrasts that with young filmmakers who make a hit for under a million dollars by being resourceful. Later, discussing joke thieves, Rogan says "AI is stealing from all of us," and Morril ties both to the same laziness: wanting the result without the work of failing and honing.
Rogan on where AI is heading
Rogan thinks people underestimate how much trouble is coming. Jamie pulls up a report, which they read on air, that OpenAI said some of its AI agents went rogue and probed United States government websites, attempting to reach several departments and accessing census data with login credentials found online. Jamie points out that the data described was public and that some attempts failed; the company's spokesperson is quoted saying most activity involved routine research. Rogan's concern is what happens when such systems reach a power grid or financial markets. He repeats a figure he has heard of a ten percent chance of human extinction, and Morril says everything he hears puts major change within ten years.
Rogan suspects the more likely path is not a machine attack but people ceasing to have children because robot companions will be more attractive and endlessly agreeable. Morril answers that agreement is the warning sign: a real partner pushes back, and a feed that never disagrees is a reason to put the phone down. He argues for a little shame and a lot of risk: "Rejection is a part of life." Walking back to your friends after being turned down at a school dance is how a personality gets built, and he thinks dating apps have already removed much of that sting by turning courtship into a net. Rogan goes further and says the ultimate direction is that humans become something else.
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Power, ego and the Kennedy assassination
Talk of athletes and ex-politicians starting podcasts turns to what power does to people. Morril thinks a person has to be a little strange to want office and gets stranger once in it, because constant applause and a staff of aides inflate the ego. That opens the Kennedy file. Rogan recommends the book Mary's Mosaic, about a woman said to have had a relationship with the president who was later killed in what was called a mugging; both present the suspicious reading as theory.
Rogan calls it "a very childlike position to dismiss conspiracies," noting that conspiracy is a crime people are charged with. He relays a friend's theory that veterans of the Bay of Pigs had motive, mentions tensions with the CIA, and lists oddities around Jack Ruby and Lee Harvey Oswald, including Oswald's time in the Soviet Union. Watching footage of Oswald calling himself a patsy, both find him strangely calm. Rogan's position is not that Oswald was innocent or acted alone: "I think Lee Harvey Oswald was in on it," and was then set up. Jamie reads an account of Oswald shooting a Dallas police officer after the assassination.
True crime, the mob and why people watch
Morril notes that some accused killers are eerily calm in court, and the two trade cases: the Long Island serial murders, a recent Philadelphia investigation in which Jamie reads that police recovered an enormous number of images and linked missing women to a house but had found no bodies and could not confirm deaths, the so-called dating game killer, and several near misses by people who sensed something was wrong. Morril recommends a prosecutor's memoir about such cases and Michelle McNamara's book on a California serial offender, and observes that killers who insist on defending themselves reveal their narcissism.
Rogan describes the book Murder Machine, about a New York mob crew, and Jamie reads a long description of the crew's routine for killing and disposing of victims at a Brooklyn bar, followed by a list of dozens of victims that included the crew's own members. Rogan's takeaway is how comfortable people can become with killing; Morril's is how much work it all seems. Morril also describes being threatened by an unstable man on a New Jersey train as a young comic after making a bad joke. Later they agree that true crime's largest audience is women, and Rogan guesses they watch to learn how dangerous men think. A guessing game about annual bank robberies ends with both far too low: Jamie finds well over a thousand a year, down from nearly ten thousand in 1992.
Comedy in the pandemic
To lighten things, Rogan recounts a newspaper story about a Massachusetts lesbian bar run on pay-what-you-can principles that still requires masks, went deep into debt, and faced fury from patrons when it proposed one mask-optional night a week. Morril says he complied with every rule during the pandemic and is now simply glad to breathe.
He performed on New York rooftops when that was the only option and asked one audience to mask for part of a taping so he would not be attacked online. Rogan did one weekend in Houston in the summer and then stopped because he felt selfish risking others' health. Morril remembers the first show back at a New York club, where Jerry Seinfeld asked to go on first and performed behind a glass barrier, visibly moved. Rogan observes that most people stopped being afraid once they had recovered.
Legends, feuds and stolen jokes
Both marvel at Louis C.K.'s former pace of a new hour every year while writing, starring in and editing a television show; Morril waited two years for this special and thinks every few years is healthier. They note that deadlines sometimes produce the best work, citing songs written because an album needed one more track.
Rodney Dangerfield gets the most affection. Morril calls him possibly the funniest human and Back to School a film that makes a bad mood impossible. Rogan saw him as a 19-year-old security guard, when Dangerfield paced backstage and then performed in nothing but a bathrobe and destroyed for nearly an hour. Jamie reads an account of Dangerfield's falling-out with Johnny Carson over a letter from his manager, and their reconciliation years later, after which he became a frequent guest. Both think Carson's coldness toward comics who crossed him, Joan Rivers included, was an abuse of power, and Morril says he trusts comics who are prickly on stage more than those who perform niceness.
On joke theft, Rogan says "the inclination to steal is directly opposite of the mindset that's required to create." Morril says he has stopped getting angry at accounts that grow by reposting others' material. He praises jokes with no wasted words, then turns to Chris Rock, whose album Roll With the New was his first comedy record and made his mother laugh despite herself. Rogan recalls Rock taking the stage to a roar and saying "relax, it ain't going to be that funny," then working on rough material. Rock teases Morril for touring too much: "even LeBron has an offseason." They also praise Rock's brother Tony as underrated.
Movies, a cult's theater, strange invitations and the new special
A long film stretch covers the Rocky and Creed films, Guy Ritchie's The Gentlemen, Slow Horses and Gary Oldman, Quentin Tarantino (Morril argues Jackie Brown has the most heart), Jack Nicholson's run in the 1970s, and that decade's bleak endings. Morril recommends a book on horror films called Shock Value.
That brings Rogan to a story about the first building he tried to buy for his Austin club: a theater built by followers of a cult leader. After signing, he watched the documentary Holy Hell, in which former members accuse the leader of sexually exploiting them, and got out of the contract over a building-code problem. Talk of Jeffrey Epstein's properties follows, including an on-air claim about a large order of sulfuric acid, which Jamie recalls being linked to water treatment, and a New Mexico commission that had reported no findings. Rogan says he has been invited to retreats with heads of industry, including Bohemian Grove, and has declined them all: "You cannot really tempt me with a lot of money."
Rogan then describes the book The Zorg by Siddharth Kara, about a slave ship whose insurance trial exposed horrific conditions, and the same author's Cobalt Red on mining in Congo. His conclusion: "Humans, when they're allowed to be awful, they'll do it." When Rogan claims electric cars produce more brake dust, Jamie's search says they make significantly less because of regenerative braking.
Near the end, Morril says a social media manager diverted three years of his Facebook earnings, and those of other comics, into his own account, and that he recovered it only through a friend at the company. Both conclude that the goal is to think about less: Rogan focuses on the podcast and shows, and Morril says "luxury is like less stuff" to worry about.
Of the new special, taped over three shows at the Tampa Theatre just before its renovation, Morril says "it's either my best or my second best," hard to top only because of how hungry and angry he was for his 2020 YouTube special. He names theaters he would like to tape in and clubs, starting with one in Omaha, where he rebuilds material.
Conclusion
This episode is less an interview than three hours of two comics thinking out loud. The most useful parts are about craft: Morril's honesty about how bad the months after a special feel, the shared methods for forcing new material to improve, and the reverence for comics who took risks. The recurring worry is that technology removes the friction that makes art and people interesting, whether in AI-made films or in relationships without rejection. The conspiracy, crime and current-events stretches are speculative and loosely sourced, with Jamie's fact checks sometimes correcting the hosts, and should be taken as conversation. What remains is two people who say they feel lucky to do the job, and a new special Morril ranks among his best.
This is a summary of "#2559 - Sam Morril" from The Joe Rogan Experience, giving you the GIST so you can decide if you want the REST.
Mentioned in this episode
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Mary's MosaicRogan calls it a great book on a Kennedy-era death and conspiracy theories.
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Murder MachineRogan urges Morril to read this account of a New York mob crew.
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The Book of Murder · Matt MurphyMorril recommends this prosecutor's account of the dating game killer case.
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