MICE and human longing: why people betray their country, according to insiders

October 9, 2026 · 22 min read

Former CIA disguise chief Jonna Mendez and historian Rick Spence both explain betrayal with the MICE model, and former covert officer Andrew Bustamante describes recruitment through personality and human longing. Their accounts show espionage running on ordinary human motives, which is useful for anyone trying to understand how people are talked into acting against their own side.

The Short Version

People who betray their country are rarely exotic. Former CIA Chief of Disguise Jonna Mendez and intelligence historian Rick Spence both use the same four-letter model, MICE: money, ideology, compromise or coercion, and ego. Both single out ego as the motive that matters most: the officer passed over for promotion, the man nursing a grudge against his boss, the clever person flattered by an invitation into an elite circle [1][2]. Former covert officer Andrew Bustamante doesn't use the acronym. He describes the same machinery from the recruiter's side: personality profiling, appeals to the emotional brain, flattery that matches a target's self-image, and a deep human longing for connection and direction that he calls the most surprising thing he learned about human nature [3]. Taken together, their accounts show espionage running on everyday motives such as wanting money, wanting to matter, wanting to belong and wanting to be told what to do. Anyone who wants to understand how people are talked into acting against their own side can learn from them.

Table of contents

What They Said

Jonna Mendez: the view from the support shop

Mendez spent three decades at the CIA, mostly in the Office of Technical Service. She did photography and then disguise, and rose to Chief of Disguise. That vantage point matters. She was not the one sitting across a table from potential traitors. She supported the case officers who did, a group her team nicknamed "James" after James Bond [1]. Their job, as she describes it, was to find people with access to secrets and convince them to betray their governments [1]. Her account of why people say yes comes from watching that work up close for thirty years.

The four letters. Mendez sums up the motivations for betrayal as MICE [1]:

  • Money. She says, to her frustration, that it often works on Americans [1]. The detail is pointed: the motive she finds most dispiriting is the one that most often turns her own countrymen.
  • Ideology. Her example is Russians whose families suffered under Stalin [1]. Here betrayal of the state comes from an older loyalty to family, memory and a sense of historical wrong.
  • Compromise. This means a secret someone wants kept. She says it rarely worked well [1].
  • Ego. She calls it the big one. Her examples are deliberately mundane: people passed over for promotion, people with grudges against a boss [1].

The list sounds less like spy fiction than like an exit interview. The grievances that make someone quietly hostile at work, such as a promotion that went to someone else or a manager who humiliated them, are the ones she names as the most powerful lever for treason.

What the recruiters learned about the recruits. Mendez adds a refinement that's easy to miss. The agency learned that charismatic recruits who needed constant praise did not flourish, because in the real CIA there was no applause, just the next job [1]. This is about the agency's own hires rather than foreign agents, but it sits close to the ego point. A craving for recognition can be exploited, and it can also make someone a poor fit for secret work, where the rewards are by definition invisible.

How you treat someone you are turning. Asked what thirty years taught her about body language and projecting confidence, Mendez answered that it depends on who you're projecting to. Then she described how the agency handled the foreigners it worked with:

"if you're talking to the foreigners who were our that was our whole goal is to make them comfortable to make them believe in what we could do to kind of lessen some of their fear we would be as positive as we could be we would praise what they were doing we would encourage them to do even more of it we would take pictures and show them look how good you look" [1]

Read next to her MICE list, the passage shows what the relationship runs on once the recruitment is made. Fear gets soothed and confidence in the agency's competence gets built. Praise is steady and specific, and the agent is encouraged to do more. If ego is the big one in why people agree to betray, praise is a big part of what keeps them going. She tied it to the Argo operation: "it's like in argo we built that whole backstory and then we said to them look at that who's going to challenge that nobody's going to challenge that" [1]. Reassurance came from showing people a world so complete they could believe in it.

When it goes wrong. Mendez also tells the cost of misjudging a source. At a CIA base in Afghanistan, a man the officers hoped would give them valuable information detonated a bomb, killing the female base chief, her female deputy and others [1]. Those officers are now stars carved in the marble at CIA headquarters [1]. The story shows that recruitment runs both ways. The person you believe you are turning may be turning you.

Reading people. Her account of spotting lies is not framed as recruitment, but it belongs to the same toolkit. Liars, she says, often fall apart a little because they know they are lying and try too hard to convince you. She watches for shifting facial expressions, stories that bounce around, nervousness and people who will not let a point go, and she says direct eye contact is often one of the first things to falter [1].

Rick Spence: the historian's MICE

Spence is a historian of intelligence agencies, secret societies and the occult, not a former officer. He brings something the two insiders don't: named cases spanning more than a century, from the Tsarist secret police to the Cold War [2]. He walks through the same four letters, though his "C" is coercion rather than compromise [2].

Money. Spence calls it the simplest motive. His example is Aldrich Ames, the CIA officer who spied for Moscow, who had a wife with expensive tastes [2].

Ideology. Spence places ideology's peak in the 1920s and 1930s, when committed communists would do anything for the cause [2]. He adds a twist: ideology also unwinds. Disillusioned ex-communists such as Whittaker Chambers and Elizabeth Bentley later helped dismantle Soviet networks in the United States [2]. The belief that recruited someone can, once lost, turn them into an informant for the other side.

Coercion. For Spence this usually means blackmail, and his richest examples come from the Okhrana, the Tsarist secret police, which he regards as part of the most consistent intelligence tradition in history [2]. He describes a classic method. Arrest a group of revolutionaries, release one, and threaten to spread the rumor that he is an informer unless he actually becomes one [2]. It's coercion with a cruel logic: the threat is to make his comrades believe what is not yet true, and the easiest way out is to make it true. The Okhrana layered this. Several agents would be placed in the same organization without knowing about each other, so their reports could be cross-checked [2]. It even exposed its own man, Yevno Azef, head of the Socialist Revolutionaries' terrorist wing, to sow mistrust. Azef's deputy Boris Savinkov, the subject of one of Spence's biographies, was also a police agent [2]. Spence says that by the years before 1917 the Okhrana had infiltrated every radical party and could arguably dictate much of what they did [2].

Spence also widens coercion beyond classic spy recruitment. On the theory that intelligence agencies were behind Jeffrey Epstein, he says compromising influential people and filming them is nothing new [2]. His historical example is Erik Jan Hanussen, a self-styled psychic in early-1930s Berlin who filmed prominent figures, including a Berlin SA chief, at parties on his yacht and in his Palace of the Occult for blackmail [2]. On Epstein himself, his transcript is blunt: "He was either running his own Blackmail business or someone was using him as a front for that. I mean, I think we're kidding ourselves. We're trying to pretend that's not what was going on." [2]. Asked whether American intelligence would take advantage, he noted dryly that politicians could end up overseeing intelligence budgets and "one of them might even become director" [2]. He added J. Edgar Hoover: "How do you think he'd remain director of the FBI as long as he did? Because he systematically collected dirt on people." [2].

Ego, the one that matters most. Like Mendez, Spence puts ego at the top [2]. His central case is Kim Philby, the most famous of the Cambridge Five. Spence quotes Philby's own line: "one never looks twice at the offer of service in elite force" [2]. Philby is usually treated as the archetype of the ideological traitor, the committed communist inside British intelligence. Spence says that if he had to guess whether ideology or ego drove Philby's treason, he would pick ego [2]. He sees the same pattern in people like Ames who felt passed over for promotions [2]. So Ames is a money case and an ego case at once. In Spence's reading the motives stack rather than compete.

Lex Fridman, interviewing him, adds an emotional texture to this. He reflects on the rush some people must feel in secretly betraying those they have sworn loyalty to [2]. In that reading, part of what ego gets from betrayal is a private sense of superiority over the people who trust you, beyond any promotion or revenge.

Ego outside espionage. Spence's ego theme runs through the rest of the conversation in ways that explain why it works so well for recruiters. On the Bohemian Grove, he says putting on a robe, like a uniform, makes you feel like a different, more important person [2]. He warns that newly enormous wealth can inflate ego ("Why me?") and make the rich useful suckers for others with agendas [2]. A person told they are special, chosen or elite becomes easier to steer. That is Philby's "elite force" in another setting.

Belonging. Spence also names the pull that Bustamante will make central. Explaining why people join cults, clubs and secret societies he himself avoids ("I don't like people telling me what to do"), he says there are many reasons, "primary of which I would say is the desire and the human heart to belong" [2]. He describes intelligence agencies in the same terms as secret societies. Members are selected rather than volunteering, must pass tests and initiations, and swear oaths of loyalty, which also describes intelligence agencies with their polygraphs and secrecy oaths [2]. The machinery that makes someone feel chosen and bound is the same whether the group is a lodge, a cult or a spy service.

His most vivid illustration comes from the birth of Nazism. Captain Karl Mayr, who recruited Corporal Adolf Hitler as an army propagandist and sent him into the tiny German Workers' Party, described him as "like a stray dog looking for a master" [2]. The episode isn't about betrayal of country, but it's a historical portrait of what a handler looks for: someone adrift, wanting direction, who can be given a role and pointed at a target.

Spence's caution. Spence repeatedly separates evidence from theory, labeling his own speculations "an argument, not a fact" [2], and tells students to "always be clear about what you know and what you believe" [2]. His view of human nature is not cynical. People are, in his words, "most people, most of the time are polite, cooperative and kind until they're not," and the tipping point is unpredictable [2]. MICE, on this view, is a map of the pressure points that can tip ordinary people, not a claim that people are naturally treacherous.

Andrew Bustamante: personality, emotion and longing

Bustamante, a former covert CIA intelligence officer and Air Force veteran, never uses the MICE acronym in the summarized conversation. He describes what the acronym leaves out: the psychological technique of recruitment, and the human needs underneath the four motives [3].

Being recruited himself. His own entry to the CIA is a small case study. In 2007, applying online to the Peace Corps, he saw a page offering to hold his application for other government positions. A call from a 703 area code followed, then plane tickets, and he simply kept doing the next thing [3]. Only later did he understand that this was a form of control. His summary: "human beings love being told what to do" [3]. The process included multiple interviews, psychological and personality assessments, essay assignments and a polygraph [3]. What strikes him in hindsight is how little he decided. Each step was small and supplied by someone else, so he never had to confront one large choice.

Spence, explaining belonging, said almost the same thing in reverse: join a cult or the Bohemian Club, "there's going to be someone telling you what to do. And obviously a lot of people really get something out of that. It becomes, in some ways, it's sort of necessary for them to function." [2].

Personality as a map. Bustamante is a strong believer in the Myers-Briggs Type Indicator. He says leading spy agencies use it because it captures your core personality when resources like time, money and patience are stripped away [3]. He is an ENTP and his wife is the opposite, an ISFJ [3]. For a recruiter, the point is to know how a person behaves under pressure, since that is when a target decides. Other psychologists may question the MBTI's scientific standing, but the sources here don't take up that debate. What the source supports is Bustamante's account of how spy agencies use it and why he trusts it.

Polygraphs and baselines. In the same vein, he explains that polygraphs don't detect lies. They detect variance from your physiological baseline, pointing interviewers toward sensitive topics, and showing no sensitivity at all can suggest a pathological liar [3]. Micro-expressions, similarly, mean little without a baseline for that individual. Lex, for instance, habitually looks to the right when thinking creatively, not when lying [3]. Reading a person always means knowing their normal first.

Artificial relationships and the "pink matter." When Fridman says he senses trustworthiness through authenticity, Bustamante counters that relying on feelings is exactly what makes people manipulable [3]. CIA officers, he says, are taught to create artificial relationships by working on the emotional side of the brain, which he calls "pink matter" [3]. He admits people smell dishonesty, and his answer is earthy: if you come in smelling like goat shit, "you still smell like shit but you don't smell like bullshit" [3]. The aim isn't to seem polished or trustworthy. It's not to fit the profile of a spy. People may think you are an idiot or a migrant worker, but they never think you are a spy [3].

Flattery and the self-image. Bustamante links this to how beliefs form. He explains how conspiracies grow from one true fact plus gaps filled by assumptions, and praises Joe Rogan for noticing how badly he wanted UFOs to be real [3]. He then connects it to the case of Jack Barsky, whose recruiters flattered him with his own self-image [3]. That is the ego letter of MICE seen from the recruiter's chair. You don't argue someone into betrayal. You show them a picture of themselves they already want to believe. The question that protects against it, he says, is whether something is true or whether you just want it to be [3].

The longing. The center of Bustamante's account is what he calls his most surprising lesson about human nature. It isn't that people are predictable. It is that everyone carries a painful longing to be with others: "loneliness sucks and togetherness feels good" [3]. That, he says, is why punishment so often means removing connection: prison, sanctions, grounding a child [3]. The summary doesn't spell out the link to recruitment, but within his own framework the implication is plain. An officer building an "artificial relationship" on the emotional brain is offering connection to someone who may be starved of it.

Sexpionage and the other side's methods. Bustamante confirms sexpionage is real and that China and Russia use it well, while the CIA trains officers not to use it because it complicates cases [3]. Attraction can also be unpredictable, including sapiosexual attraction to intelligent conversation [3]. On Epstein, he says it is "100% guaranteed" some intelligence service was involved, most likely by spotting him mid-career and exploiting his vulnerability as an agent of influence rather than creating him [3]. That is a recruiter's way of thinking: find the existing weakness rather than build one.

Consistency and trust. Finally, Bustamante names the hardest thing to fake: "the most difficult thing in the world is consistency" [3]. He says "secrets and lies have a very limited shelf life," while "trust has no limit to its shelf life" [3]. If artificial relationships are how recruiters get in, consistency is how a relationship, real or manufactured, earns lasting trust.

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Where They Agree, and Where They Don't

Ego comes first. The strongest agreement is between Mendez and Spence, who reached it from different directions. Mendez worked inside the agency for thirty years. Spence studied the historical record. Both name ego as the big one [1][2]. Both give the same concrete form: being passed over for promotion [1][2]. Mendez adds grudges against a boss [1]; Spence adds Philby's attraction to "elite force" and the rush of secret superiority that Fridman describes [2]. Bustamante's Barsky example, recruiters flattering a man with his own self-image, belongs in the same category [3].

Belonging and direction. Spence and Bustamante both point to human need beneath the motives. Spence names "the desire and the human heart to belong" as the primary reason people join secret groups [2]. Bustamante calls the longing for togetherness the most surprising thing he learned [3]. Both observe, with some distaste, that people seem to want to be told what to do: Spence as someone who couldn't even hack the Boy Scouts, Bustamante as someone who realized afterward that this is how he himself was guided [2][3].

Disagreement over coercion. On the third letter, the two MICE accounts diverge in both wording and emphasis. Mendez calls it compromise, a secret someone wants kept, and says it rarely worked well [1]. Spence calls it coercion, usually blackmail, and gives some of his most detailed examples of it working: Okhrana informers made by the threat of a rumor, cross-checked agents in the same party, a regime's police running every radical party [2]. He sees blackmail through compromising recordings as a live tool from Hanussen to Hoover to Epstein [2].

The sources suggest why. Mendez speaks from the CIA's own experience of recruiting agents who would hand over secrets over the long term. Her point concerns how well it works in that setting, and her account of praise, comfort and lessened fear suggests the agency preferred relationships that ran on willing cooperation [1]. Spence draws mostly on Tsarist and Soviet-era internal security, where controlling and disrupting revolutionaries mattered as much as gathering reliable product, and on the broader politics of leverage over the powerful [2]. Bustamante's remark that the CIA trains officers not to use sexpionage because it complicates cases, while China and Russia use it well [3], fits the same split. Coercive and compromising methods seem to suit some services and goals better than others. The sources don't settle whether coercion "works." They show it is judged differently depending on who uses it and for what.

Ideology. Mendez and Spence both list it but frame it differently. Mendez's example, Russians whose families suffered under Stalin, is ideology as grievance against one's own regime [1]. Spence's 1920s communists are ideology as devotion to a cause, and his Chambers and Bentley show that the belief can collapse and reverse [2]. His Philby verdict even questions how much of what looks ideological really is [2].

Insiders versus historian. Two of the three are former officers; Spence is a historian working from documents and is careful to label his own guesses as guesses [2]. His Philby verdict is explicitly a guess (if he had to guess) [2]. Mendez's account of how often each motive worked is a practitioner's impression rather than a count [1]. Bustamante's strongest claims, such as the "100% guaranteed" Epstein line, are his own assessments [3].

A difference in attitude. Bustamante's account is the coldest. Feelings make you manipulable, relationships can be manufactured, and he defends contested positions elsewhere in the conversation [3]. Mendez's is the warmest. Even when describing agent handling, she talks about lessening fear and praising people [1]. Spence sits between them: alert to the dark side of human nature but hopeful that most people are kind most of the time [2]. They agree on the motives and differ in how they feel about using them.

Why It Works

The sources give several mechanisms, some stated outright and some clear from how the experts describe their cases.

The motives are ordinary. None of the four letters requires a special personality. Money pressures come from a spouse's tastes [2]. Ego wounds come from a missed promotion or a bad boss [1][2]. Ideology comes from family history or a cause [1][2]. Compromise comes from any secret a person wants kept [1]. Recruiters don't need to create the motive. They need to find one that already exists, which is what Bustamante describes in the Epstein case: spotting a person mid-career and exploiting an existing vulnerability [3].

Recognition is a scarce reward. Mendez's observation that the CIA had no applause, just the next job [1] explains why ego is so powerful. Organizations, including intelligence agencies, often fail to give people the recognition they think they deserve. The person passed over is hungry for exactly what a recruiter can offer: being chosen, valued and told they matter. Philby's "elite force" [2] and the praise Mendez's colleagues gave their foreign agents [1] are both versions of supplying that hunger.

Belonging and direction are needs. Spence calls belonging the primary pull of secret groups [2]. Bustamante describes a painful longing for togetherness and a love of being told what to do [3]. A recruitment that offers a relationship, a role and a series of small next steps meets both needs at once. Bustamante's own path, from an online form to a phone call to plane tickets, each step simply the next thing, shows how gentle that guidance can be [3].

The emotional brain decides first. Bustamante says officers work on the "pink matter," the emotional side of the brain, and that relying on feelings is what makes people manipulable [3]. Flattery that matches someone's self-image is effective because people want to believe it. His test, whether something is true or whether you just want it to be, names the weak point [3].

Fear can be managed from either side. Coercion uses fear to push. Spence's Okhrana threatened to brand a man an informer [2]. Mendez describes the opposite technique for keeping an agent: lessening fear, building belief in the agency's competence, praising and encouraging [1]. Both treat fear as the variable to control.

Profiling locates the levers. Personality assessments, polygraph baselines and micro-expressions read against a baseline all aim to know someone's normal and how they behave when stripped of time, money and patience [3]. Mendez's lie-spotting cues, such as trying too hard, bouncing stories and faltering eye contact, are the defensive version of the same skill [1].

Agencies themselves run on the same psychology. Spence's point that intelligence services, like secret societies, select members, test them, initiate them and bind them by oath [2] suggests a symmetry. The loyalty agencies build in their own people uses the same levers of being chosen, belonging and identity that their recruiters use to pry foreign targets away from their governments.

Where It Applies, and Where It Doesn't

It applies widely to human pressure points. The experts themselves move the lessons outside espionage. Spence finds ego and belonging at work in cults, elite clubs, ritual and the early Nazi party [2]. Mendez's lie-reading and intuition-tracking are offered as tools for ordinary life [1]. Bustamante presents his spy lessons, such as perspective-taking and consistency, as things that change careers, marriages and families [3].

It is a framework, not a prediction. None of the three says that a person with a money problem or a grudge will betray anyone. Spence's view that people are kind "until they're not," with an unpredictable tipping point [2], is a warning against using MICE as a checklist for suspicion. The motives explain betrayals after the fact more confidently than they predict them.

The motives overlap. Spence's Ames is both money and ego, and his Philby may be ego dressed as ideology [2]. The four letters are best read as ingredients that mix.

Not every lever works for every service or goal. Mendez's judgment that compromise rarely worked well [1], set against Spence's account of Okhrana coercion [2] and Bustamante's note that Russia and China use sexpionage well while the CIA avoids it [3], shows that effectiveness depends on who is recruiting, for what and under what rules.

The evidence is anecdotal and partly speculative. These are conversations, not studies. Mendez speaks from experience, and Spence from historical cases and openly labeled theories. Bustamante's claims about MBTI's use by agencies and about Epstein are his own assessments [1][2][3]. The sources give no figures on how often each motive appears in real cases.

Recruitment can be turned against the recruiter. The Afghanistan bombing Mendez recounts [1] is a reminder that reading human motive is fallible, and that a source who seems to be offering access may be running his own operation.

What To Do With It

  1. Audit your own levers by the four letters. Ask where you are exposed to money pressure, to a cause that could be used against your other loyalties, to a secret you'd pay to keep, and above all to a bruised ego. Mendez and Spence both say ego is the big one, and their examples, a missed promotion or a grudge against a boss, are common workplace experiences [1][2].

  2. Be most careful when you feel overlooked. If you've just been passed over or feel unappreciated, treat sudden flattery, invitations into an inner circle or offers of "service in elite force" with extra suspicion. That is the pattern Spence sees in Philby and Ames [2].

  3. Ask Bustamante's question about anything that flatters you. Is this true, or do I just want it to be? Recruiters flattered Jack Barsky with his own self-image [3]. When someone's picture of you is exactly the one you've wanted to hear, slow down.

  4. Notice when you are being led one small step at a time. Bustamante realized his recruitment worked because he simply kept doing the next thing, and that "human beings love being told what to do" [3]. When a series of easy steps is taking you somewhere you'd never agree to in one leap, step back and look at the whole path.

  5. Don't trust a relationship just because it feels authentic. Bustamante warns that relying on feelings is what makes people manipulable, and that officers are trained to build artificial relationships through the emotional brain [3]. Judge people over time by consistency, which he calls the hardest thing in the world to fake [3].

  6. Look after connection, in yourself and in your team. If loneliness is the painful longing Bustamante describes [3], and belonging is the primary pull Spence identifies [2], then isolated people are the easiest to reach. Leaders who want loyal teams should notice who is cut off, and who is going unrecognized in an organization where, as Mendez said of the CIA, there is no applause [1].

  7. Read people against their own baseline. Before deciding someone is lying, learn their normal, as Bustamante does with polygraphs and micro-expressions [3]. Then watch for Mendez's cues: trying too hard to convince you, stories that bounce around, refusing to let a point go, eye contact that falters [1].

  8. Keep secrets small so they can't be used against you. Compromise and coercion both run on things people want hidden [1][2]. Bustamante notes that secrets and lies have a very limited shelf life while trust does not [3]. The fewer secrets you are ashamed of, the less leverage anyone has over you.

  9. Separate what you know from what you believe. Spence's rule for students [2] is also a defense. Recruiters, cult leaders and propagandists all work in the gap between evidence and the story a person wants to believe. Spence himself recommends going back to the earliest source and labeling theory as theory [2].

Sources

  1. Former CIA Chief of Disguise Jonna Mendez on Courage, Reinvention, Reading People and Disappearing in Plain Sight · The Mel Robbins Podcast
  2. Rick Spence: CIA, KGB, Illuminati, Secret Societies, Cults & Conspiracies · Lex Fridman Podcast
  3. Former CIA Officer Andrew Bustamante on Spycraft, Ukraine, Surveillance and Human Nature · Lex Fridman Podcast